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With core skills in valuation, profit apportionment and financial analysis, Brian Buss leads strategic consulting and expert testimony assignments focused on intellectual properties and intangible assets, including trademarks, copyrights, patents, publicity rights, trade secrets, brand assets and technology assets. As a valuation expert, Brian has valued copyrights, brands, patents and business interests across a wide range of industries, including: apparel, technology start-ups, aerospace, transportation and logistics, entertainment, airlines, wireless communications, education, software, not-for-profits, consumer products, agricultural technology, biotech and pharmaceuticals, sporting goods, food &amp; beverage, publishing, furniture, construction equipment, restaurants, music, retail, and more. Often engaged to analyze unique and proprietary assets and their economic impact and contribution to financial results, Brian works closely with clients and counsel to develop thorough yet clear and understandable analyses and strategic recommendations. As an expert witness, Brian provides expert opinions and testimony regarding damages, profit apportionment, lost profits, reasonable royalty, unjust enrichment and valuation.  Brian has testified in Federal, State and US Tax Courts, and in arbitration proceedings; providing opinions on patent infringement damages, trademark infringement damages, copyright infringement damages, trade secret misappropriation damages, IP valuation, business valuation, breach of contract damages, impact of online and social media endorsements, defamation damages, and reasonable compensation.

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